Wednesday, November 21, 2007


Well winter is here and in some places(not here) it's snowing. In honor if this help me help you with a COLD SNAP:

Dear Editor,

This letter briefly comments on an article written byBen Detrick that appeared in The New York Times onNovember 11, 2007—“Skateboarding Rolls Out of theSuburbs.” In his article on urban skateboarders Mr. Detrick characterizes the rapper and producer PharrellWilliams as instrumental in legitimizing skateboardingin the eyes of African-American youth.

He writes that: "In the 2002 video for ''Rock Star,'' a song by hisgroup N.E.R.D., Mr. Williams wore a T-shirt emblazonedwith a logo from Shorty's, a Santa Barbara, Calif.,skate shop, and performed atop a ramp as skaterscareered past him...The widely played video helpedsolidify the bonds between the hip-hop andskateboarding scenes." This portrayal of Mr. Williams as a trendsetting influence on skateboarding culture is overstated andmisleading. In some ways any "greater bond betweenhip-hop and skateboarding scenes" has occurred inspite of, not because of, Williams' effortful posturing.

Within a youth movement that puts a high premium onauthenticity judgments of Mr. Williams tend to bedismissive and severe. In short, Williams lacks thatineffable quality known as "street cred." Only aminiscule number of skateboarders, if polled by Pewsurveyors or other demographers, would cite Mr.Williams as a reason for their involvement in thesport.

Best,

J---

"Thats cold dawg"

J--- (1)
Pharell(0)


1 comment:

Mike said...

Schnap, Crackle and Pop! Damn, J-Dawg. Rip that dark-ass Eskimo a new one....